Malcolm CasSelle and his Wok in WAX

OPSkins is a virtual trading organization and the number one trader of in-game assets. To host their transaction, the company launched their blockchain platform WAX, a marketplace managing OPSkins’ virtual assets trades using cryptocurrency. OPSkins’ Chief Information Officer (CIO) Malcolm CasSelle holds the position as President of WAX. Through the use of WAX, short for Worldwide Asset eXchange, OPSkins addresses two of the most prominent issues that arise when trading with virtual goods- fraud and fragmentation.

Malcolm CasSelle was elected to be the President of the new platform as he has had decades of experience in operating businesses and growing them. Malcolm CasSelle has founded and co-founded a few companies such as Timeline Labs and PCCW which is based in HongKong. Timeline Labs was the first business that he created. The company was a provider solution for businesses to measure the engagement of their content based on what social signaling it had received. The Timeline Labs was later acquired by the much larger SeaChange Int’l. Malcolm Casselle had worked a the Chief Executive Officer of Timeline Labs but became the Senior Vice President and General Manager of the Sea Change Int’l after the acquisition.

The other corporation that Malcolm CasSelle helped to create is PCCW, a telecommunication company that is publically traded and based in Hong Kong. This partnership is hugely successful, having reached a worth of more than 35 billion dollars. Malcolm CasSelle helped grow the company from the very start, assisting in fundraising billions for the PCCW, and

Over the course of his work, Malcolm CasSelle has been instrumental in growing a number of businesses. His portfolio includes the companies of Media Pas and Xfire. The first one provides large enterprises with digital subscription services and the second one is a joint venture of Group and Tencent. It is an extensive social network for gamers sporting more than 20 million users as of 2017. Previously, Malcolm CasSelle worked at companies such as Tronc as their Chief Technology Officer.

Malcolm CasSelle has accomplished two degrees in Computer Science. He has attended the Massachusetts Institute of Technology (MIT) as well as the Stanford Universty. He speaks fluent Japanese and Mandarin, and read full article.

Mullen Lowe’s Jose Borghi Reaches for Continued Global Success

In 2016, Jose Borghi was named the co-CEO of the realigned Mullen Lowe Brazil as the latest step taken in a career that has taken him from beginning his career as a teenager to heading one of the best known advertising agencies in Brazil. Borghi was not always sure of his career trajectory and as a teenager was assisted by his sister, who took him to an exhibition of award winning advertisements in a bid to help him find an industry Borghi could enjoy; unknowingly, Jose Borghi’s sister had set her brother on a career path that would make him known in the global and Brazilian advertising industry.

After working at a number of the best known ad agencies in Brazil, Jose Borghi decided to embark on a new venture that would challenge him more than any other aspect of his career to date. The Mullen Lowe ad agency was originally the BorghiErh agency that was founded by Borghi and his colleague Erh Ray; housed in the back yard of Ray’s home the ad agency was originally only staffed by the two founders who acted as members of every department that would be found in larger agencies.

Although he has achieved success as the founder and leader of the Mullen Lowe ad agency, Jose Borghi has also found success on his own terms as an advertising executive who has won many different awards across the planet. Over the course of a career that only began in 1989 Jose has won 15 Cannes Golden Lion awards, 11 awards from the New York Film Festival and seven awards from the London Film Festival; these are just a few of the awards won by Jose Borghi who is looking to continue to find success across the globe as an advertising and communications specialist.

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Kenneth Goodgame The Marketing Master

Kenneth Goodgame is one of the best in the marketing field. With plenty of experience and determination, he has been able to build a plethora of job experience that has made him so good at his job. With a bachelor of science in marketing from Tennessee University, he has been able to put his expertise in action at companies like Home Depot, Rubbermaid, and Ace Hardware. During his work there he fulfilled the jobs of Senior Global Merchant, Senior Vice President of Marketing, Sales, and Channels for Shur-line painting products, and General Merchandising Manager.

However, one of Kenneth’s most impressive positions was at True Value where he worked as the Senior Vice President and Chief Merchandising Officer. By undertaking both these roles at True Value he was able to enact a large amount of change, which turned into large profit for the company. While there he implemented a 5-year growth program that improved the whole area of marketing, merchandising, and management for the company. Along with this, he also was able to boost morale for underachieving sales staff to create saving for the company from wasted time. This gave the True Value enough extra money to be able to appear on national television for the first time, which in turn boosted sales for True Value even further. Then to top off the great many things he was able to achieve at True Value, he created the program “New at True Value”. This program helped to unite the company and was the most store to store program participated in within the True Value’s history. Kenneth Goodgame’s great many marketing and managing achievements help to show why his values of hardwork, quality assurance, and key growth have made him one of the best at what he does.

Check out Kenneth’s website here.